Develop and implement comprehensive digital marketing strategies to promote and products/services in a fast-paced environment.
Manage company's presence on B2B social media platforms, including LinkedIn, Facebook, YouTube, Instagram, and any other relevant channels.
Create compelling content, including posts, articles, videos, and graphics, tailored to each platform's audience and objectives.
Monitor and analyse key metrics to measure the effectiveness of digital marketing campaigns and make data-driven recommendations for optimization.
Content Creation
Generate company -related content that showcases the company's expertise, products, and achievements in an agile and dynamic manner.
Collaborate with internal teams to gather information and insights for content creation, ensuring accuracy and relevance.
Utilize storytelling techniques to engage the target audience and build brand awareness.
Event Coordination
Plan and coordinate participation in exhibitions, trade shows, conferences, and other events to promote Clients brand and generate leads in a fast-paced environment.
Manage all aspects of event logistics, including booth setup, promotional materials, staffing, and follow-up activities.
Collaborate with external vendors and partners to ensure smooth execution of events and maximize return on investment.
Collaboration and Reporting
Work closely with the sales and marketing teams to align marketing efforts with business objectives and sales targets.
Provide regular reports and insights on marketing performance, including campaign metrics, audience engagement, and lead generation.
Qualifications
Bachelor’s degree in marketing, Communications, or related field.
Proven experience in digital marketing, with a focus on B2B marketing strategies and social media management in a fast-paced environment.
Strong proficiency in digital marketing tools and platforms, including social media management tools, analytics software, and content creation software.
Excellent written and verbal communication skills, with the ability to create compelling content and engage diverse audiences.
Demonstrated experience in event planning and coordination, preferably in a B2B context, with agility and ability to thrive in a fast-paced environment.
Highly organized with the ability to manage multiple projects simultaneously and meet deadlines.
Knowledge of the Dubai market and cultural landscape is a plus.
Creative thinker with a proactive and collaborative approach to problem-solving.
